Peshwa Acharya

Peshwa Acharya

Business Leader, Entrepreneur and Chief Growth Officer


About Peshwa

Profile and Contact Info

Peshwa Acharya is an entrepreneur and an accomplished professional with over 25 years of work experience. Peshwa has worked with some of the worlds most accomplished Companies & Brands across FMCG, Retail, Telecom, Technology, E commerce, Hospitality domains. Peshwa has been instrumental in setting up and building some of India’s largest brands at P&G, Pepsi, Vodafone, Reliance Retail , Reckitt B kenckiser and also start-ups like Housing.com, AppsDaily etc…

An alumnus of IIM Calcutta & IIT Kharagpur, Peshwa has worked across Indian Subcontinent, Asia and Africa. Deeply driven by Research & Innovation, Peshwa, encourages creative thinking and data driven approach towards any business problem-solving. His business vision is to create technology-driven products, services & platforms across Web and Mobile. He is a firm believer that marketing should integrate customer experiences with digital technology, and has constantly innovated to go beyond just advertising and communications

He is actively associated with education sector and works to impart his knowledge and time to several management institutes and universities. He actively mentors’ start-ups, executives and future leaders at organizations and helps shape the decision-making process.

Peshwa was cherrypicked as the First CEO of IIT Bombay Research & Innovation Park (ASPIRE). A consistent go getter, Peshwa has also founded his own entrepreneurial ventures: Think as Consumer, Leven Healthcare, Rocketperks, EazyFriday . He currently is the Chief Marketing Officer ( CMO ) at Sterling Holiday Resorts Ltd ( A Thomas Cook and Fairfax company)

Among his passions Peshwa loves travelling the globe across destinations, experiencing new ethnic cuisines, writing & reading on “Food Anthropology” / “Organizational Culture “. He also has a special interest in mentoring and investing behind “ Start-ups “ and Young Entrepreneurs.


Years of experience: 25+ years

Education: IIT-Kgp, IIM-Cal.

Location: Mumbai, India


Email Address: peshwa@thinkasconsumer.com


Download my Profile

Offbeat: Peshwa Acharya – medicine’s loss is marketing’s gain

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New Sterling Holidays proposition is led by discovery: Peshwa Acharya - Exchange4media

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SATTE Studio 2020 | Skull Session | Peshwa Acharya

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Gallery

Achievements

Photos

  • housing
  • housing
  • housing
  • housing
  • housing
  • housing
  • housing
  • housing
  • housing
  • housing
  • housing
  • housing
  • housing
  • ayurveda
  • digi-era
  • tac
  • well-travelled
  • effective-research

Videos

SATTE Studio 2020 | Skull Session | Peshwa Acharya

Marketing & Business Tales #1 - What is Marketing ?

Sterling Years

Business & Management Tales #12 - Social & Digital Marketing

Marketing & Business Tales #2 - Frugal Marketing

Peshwa Acharya on Digital Transforming Businesses & Brands at the Digital Leadership Summit


Work Experience

Brands Built

Peshwa has worked across P&G, Reckitt Benckiser, Dabur , Vodafone, Reliance Communication, Globacom, Reliance Retail. His stint as CMO (Chief Marketing Officer) of Reliance Retail, where he helped build retail formats like Reliance Fresh, Reliance Super, Reliance Mart, Reliance Digital, Reliance Digital Express, iStore, etc.

He has built brands & businesses like Ariel, Whisper, Dettol, Dettol Soap, Mortein, Harpic, Odonil, Dabur Babool Toothpate, Dabur Promise Toothpaste, Dabur Meswak Toothpaste, Hutch – Vodafone, Reliance Mobile, Reliance 3G, Pepsi, Mirinda, 7UP, Glo Mobile, Appsdaily etc etc.

"Presently, he is the Chief Marketing Officer of Sterling Holidays (A Thomas Cook & Fairfax Company)"

"He is also the founder of the following companies:

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Think As Consumer

www.thinkasconsumer.com

A strategic business and marketing firm, Think As Consumer helps grow clients’ businesses and brands by conceptualising innovative strategies and also executing them. We operate with a concept called “Plug & Play“ CMO & Outsourced Marketing , with SMART KPI’s.


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Leven Health Care

www.leven.co.in

Creating a network of Dialysis centres, Leven Health Care provides the “Best of Class, yet Affordable” Health Care – Haemodialysis with Next Gen Fresenius Machines, and high quality clinical supervision. The focus is on Maharashtra, and West India , with centres across Mumbai suburbs, and Pune presently, and looking at rapid ramp up.


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RocketPerks

http://rocketperks.com/

RocketPerks is positioned as an employee engagement platform which brings together the concept of employee engagement with brand alliances, to create a one-of-a-kind technology enabled solution. A consumer Internet company with vast growth potential.


Peshwa also served as the Consulting Chief Growth Officer / Consulting Marketing Controller at:

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HiCare

www.hicare.in

is one of India’s largest organized Pest Control Companies. IVFA partnered with Mr. Mahendran, Hicare is into the business of B2B and B2C Pest Control Service. Previously called ISS Hicare and Godraj Hicare.


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Housing.com

www.housing.com

New age estate search portal which allows customers to search for housing based on geography, number of rooms, and verified listing with exact details & photos. The mandate is to expand the concept in a viable manner across new markets & category.

Peshwa also is a keen entrepreneur himself, and a driver of start up’s , and is actively involved in driving : Business Incubation, mentoring start ups and SMEs, involved with his Alma mater IIT & IIM Calcutta in driving the same. He is also closely involved with IIT Bombay for mentoring / consultancy and building the IIT Bombay Research & technology platform.

He is Alumnus of IIT kharagpur, and IIM Calcutta.

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